Even just a few years back, there were relatively few separate specialties for people who work within the arena of the internet. These days there is a vast multitude of ways in which people can specialize online. These professionals include:

Web designers,Information architects,Google Adwords campaign managers, various types of program and software developers and last but not least, SEO services.

In my experience, most web designers these days don’t even know how to include search engine optimization in the sites that they design and build. There is ample proof of this; it is visible easily every day by just taking a look at what is out there. Websites that have either no or empty Meta tags no headline tags and in some cases no title tags! What is frustrating about this is that all of these are extremely easy to include.

So where does that leave the buyer? It leaves them with a website that will no doubt look fantastic; however the chances are that few will ever see it. Let alone become customers of whatever service or product the site is offering. This seems to be particularly true in the case of websites that contain a lot of flash, it looks great, but it is heavy in the browser and as it is purely images, the search engines cannot read it, even if there are words as the words themselves are rendered as images not text.

Therefore, when shopping for a website designer, be aware that though most will have the words ‘SEO’ or ‘search engine optimisation‘ somewhere within their marketing or sales material. It is a good idea to check that that they really do know what that means, many of them do not. The way to check it out is to look at sites they have already completed – particularly their own. Check to see if it has Meta tags such as the keyword and description meta tag, check to see if their title tags actually have something useful in them not just ‘welcome to company XYZ website’.

These things are very easy to check. The title tag is easily visible to you as you open the site in your browser, you will see it on the very top of your screen. To check the other parts you will need to look at the source code, you can do this in Firefox by clicking on ‘View’ then on ‘Page Source’. This will show you all the code of the site, the meta tags should be near the top just after the the title tags.

Finally, check out the code to see if headline tags have been used. Between these tags you should see the main headline of the page, this should include the keywords that you want people to find your website with.

Article by Johnathon Black

OSA Technorati Tags: Ample Proof, Campaign Managers, Complexity, Design And Technology, google, Headline Tags, Information Architects, Internet Marketplace, Leaps, Meta Tag, Multitude, No Doubt, Professional Fields, Sales Material, Search Engine Optimization, Search Engines, Seo Services, Software Developers, Usability Design, Web Designers

For most graduates from technology universities, they will make some software applications or systems for their thesis defense. When in the presentation, they will show their productions to their teachers while operating the computer. Students can show the overview and structure of the production with PowerPoint presentation. When it comes to usage of the production, showing the teachers step-by-step illustration will be good. Speaking and operating at the same time is not that comfortable for students especially they get nerves.

If there are screencasts showing the operating steps of their productions, they will perform better in the thesis defense. In that case, screen recording software is in need.
Supposing you are going to have your thesis defense, you can rehearse the thesis defense before presentation. Try to express and run the productions. Practice delivery while moving the mouse.

Create solid screencast script. Ensure that your script doesn’t just explain how to perform a task, but ensure it properly highlights the features and benefits of the production being demoed. By continually pointing out the features of the production and then going further to explain why they’re beneficial to the audience you make a more compelling demonstration.

Control the operating timing. In the task you will handle, how much time will be spent describing an operation, what will you say to highlight a feature, and when will you zoom on an area for details, you should get a feel for controlling the timing. During your rehearsal, ensure that you are speaking clearly and slowly like that you are at the thesis defense presentation.

Avoid unnecessary mouse movement. During your production operating recording, ensure you don?t move your mouse unnecessarily. Movement on the screen will draw your audience?s attention. Consider using some screen recorder like DemoCreator which enables users to modify or delete the mouse curse.

Add interactivity objects to the presentation. You can add interactivity objects to enhance your presentation. Then you can interact with your teachers and audience for better communication.

Record voice-over narration in practice. You will express your point in the thesis defense presentation by yourself, so making a silent screencast is OK. But you can check the audio recording option and record your narration and listen to your recorded voice, you will know the defect of your presentation. Then you can make improvement for better performance.

Prepare the screencasting software. There are a lot of screen recorder available. According to the requirement we mentioned above, a Flash screencasting application with powerful editing feature, and supports audio recording is good. DemoCreator is a nice option.

Sameshow E-learning Software is dedicated to providing presentation and learning content authoring tools ideal for trade shows, online learning, enterprise training, conference, company presentations etc. Learn more about screencas samples.
Adward Chan, Sameshow E-Learning software provider, a regular writer on software.

Article Source:http://www.articlesbase.com/e-learning-articles/make-a-screencast-for-thesis-defense-presentation-993099.html

OSA Technorati Tags: Audience, Computer Screen, Computer Students, Defense Presentation, Demoed, Graduates, Nerves, Practice Delivery, Presentation Tool, Recorder Software, Rehearsal, Screen Recorder, Screen Recording Software, Script Doesn, Software Applications, Step Illustration, System Demonstration, Technology Universities, Thesis Defense, Zoom

To most nerds of computer programming, html is not even a programming language. They are right about one thing, its easy and with very little practice you can be developing your own webpage. So forget about the science and lets get straight to it.

The whole webpage file is created between 2 tags <html> </html> these tell your browser how to deal with what is between them. If you were to type plain text between these tags they would show in your browser as full lines of text, without format. You would need to use different tags to get the required effect you need.

For example a <br> tag is used to create a break to the next line in your browser. <font> is used to change the size, color and style of text.

Open notepad, wordpad or some word editor on your computer. Type in exactly what you see below in blue, or copy and paste it. Now Save As first.html onto your desktop. You can then chop and change the code to suit yourself. You must use the extension .html this determines that it is a html file.

<html>
<h1>HELLO WORLD</h1>
<h1> Between the h1 tags shows this size heading. </h1>
Change the heading to suit yourself and Under this heading type your own content.

<h2> Between the h2 tags shows this size heading.</h2>
Change the heading to suit yourself and Under this heading type your own content.

<h3>Between the h3 tags shows this size heading.</h3>
Change the heading to suit yourself and Under this heading type your own content.

<br><br>
<font color=”red”>use the font tag to give a color to text</font><br>
<font color=”blue”>use the font tag to give a color to text</font><br>
<font color=”orange”>use the font tag to give a color to text</font><br>
</html>
When you have this in a file and saved to your desktop, you can open it by double clicking the internet icon called first.html that should be on your desktop. You will not appreciate the simplicity of the code in blue until you see the actual html page opened in your browser.

By comparing the open webpage first.html and the html code to create it, you will notice how easy it is to make changes to it. Below is how it should look in your browser.

HELLO WORLD Between the h1 tags shows this size heading.

Change the heading to suit yourself and Under this heading type your own content.

Between the h2 tags shows this size heading.

Change the heading to suit yourself and Under this heading type your own content.

Between the h3 tags shows this size heading.

Change the heading to suit yourself and Under this heading type your own content.

use the font tag to give a color to text
use the font tag to give a color to text
use the font tag to give a color to text

The reason you dont need <br> tags between the headings is that the <h1> <h2> <h3> tags create their own breaks. Remember you can use the SaveAs option to save different variations of this file, so feel free to experiment.
More Beginners HTML

Article Source:http://www.articlesbase.com/e-learning-articles/html-tutorial-1004213.html

OSA Technorati Tags: Br, Color Orange, Computer Programming, Computer Type, Desktop, Font Tag, H1, H2, H3, Html Tutorial, Lt, Nerds, Open Notepad, Own Webpage, Programming Html, Programming Language, Science, Word Editor, Wordpad

Facing the Information Security Hole in 2009:

The unacknowledged threat to our homeland and financial security

Every few days there is yet another breach of information security. And each breach seems to be The Biggest Ever, until the next one is announced.

It is now widely acknowledged by security experts from the federal government on down that the problem of data security breaches will get worse as the financial debacle worsens and companies cut spending and workers. Finally, there is growing awareness of one of the primary concerns of our team: it is inevitable that this compromised data will be used for terrorism.

As we talk with people interested in this issue, including security gurus, corporate governance and regulatory experts, privacy advocates, directors and officers, corporate lawyers, managers, and plaintiffs and class-action attorneys, we get a lot of questions about this cutting-edge subject. The answers help explain why the failure to secure information is a lurking national and global security threat, and the next shareholder derivative, director and officer liability, regulatory, consumer product safety, and class-action issue.

Why is an information security breach a potential national and global homeland security issue?

LW: Think about what data thieves do with stolen information. Data thieves drain your financial accounts, use your debit and credit cards fraudulently, use your identity and credit to open new accounts, create forged employment documents and other legal paperwork, and use your stolen identity to commit crimes and evade law enforcement. It is inevitable that some of this stolen information will be used to finance terrorism, and to create forged identities allowing terrorists to cross borders or access critical systems. This is what makes the current situation worse than even a global Enron and WorldCom fraud situation. Enron was, quote unquote, only about losing dollars. In the current meltdown, we are also losing data, on a massive scale that we have not even begun to grasp.

You said that an information security breach also creates potential class action, consumer product liability, shareholder derivative, D and O liability, and regulatory exposure. Explain.

LW: When companies have sensitive information and systems, they have certain obligations to protect that information. Those obligations are based on a variety of international, federal, and state laws; regulatory requirements and guidelines from government agencies; statements and representations made to shareholders, customers, consumers, and regulators; and agreements with customers, consumers, and other companies with which they do business.

When companies do not meet the requirements for information security, whether that shortcoming is willful or negligent, they have failed in their obligations to many stakeholders. Also, many of the statements made to these many stakeholders are Simply Not True.

You can think of a similar situation with an airline that has multiple safety requirements, and that represents to many stakeholders that it does certain things to meet these safety requirements. If that airline fails to meet the safety standards, whether through deliberate circumventing of the safety standards, or through carelessness, that company has a big problem with law enforcement, regulators, customers, shareholders, and class action plaintiffs. The individuals who flout those safety controls also have a big problem as far as their personal liability. That company and those individuals have an even bigger problem if the plane actually crashes.

I think of an information security breach as a plane that has crashed.

What are the implications for investors?

LW: The implications for investors include a loss of shareholder value if the company has an information security breach. The companies themselves acknowledge, including in industry standards and in company disclosures filed with the SEC, that a data security breach affects the brand, requires huge financial resources for incident response, remediation, audit, and legal expenditures, and increases insurance costs. So an information security breach obviously means that, despite spending hundreds of millions trying to manage security and risk, the system failed somewhere. The follow-on implications depend on whether the company met its own security obligations, or whether the company failed to meet those obligations.

If the company blew right on by the controls, it means that, in essence, the company did not tell the truth to the many stakeholders involved. Misrepresentation on these issues may mean that insurance coverage is voided, that legal and regulatory requirements, including Sarbanes-Oxley, were not met, and that the exposure of the company and the individuals who ignored the safety requirements is much larger than if the company had appropriately met its security obligations. This is a situation ripe for regulatory actions, shareholder derivative suits, claims against individual directors, officers, and managers, consumer and shareholder class-action suits, and criminal sanctions.

Why is the consumer the one on the hook when their personal and financial information is breached?

LW: My experience is that, regrettably, right now the financial industry tries to push all risk, and the consequences of an information security breach, onto the individual consumer, or onto the other companies with which it does business. I believe that to be wrong – if the financial company failed to meet its requirements, it bears at least part of the blame – the individual data thief, does not, of course, get off the hook.

Also, if it failed to meet its security requirements, the financial company should bear the costs of recovering from the breach, rather than passing that cost and inconvenience on to the consumer or customer.

I also believe that a financial company that does not meet security standards has a very dubious position in trying to impose unreasonable interest rates, late fees and other penalties, and aggressive collection practices on its customers.

I’ve heard a lot about criminal hackers who break into systems, or criminal data thieves who steal, for example, a laptop or a flash drive. Is that the kind of information security gap you’re talking about?

LW: Not exactly. The piece of the problem that I am describing, based on real-life experience, is how many in the financial industry ignore or bypass the safety standards, with the companies still claiming that they have done everything they possibly can, and are not responsible when there is an information security breach.

It’s easy for companies to blame the mean old computer hackers who break into the systems and steal the data. But that’s only part of the problem. Yes, the data thieves have committed criminal acts, and it’s appropriate that data thieves be held responsible for their actions.

The companies also like to blame careless vendors who provide unreliable products or services – that is a problem, as well.

But the financial companies also have multiple obligations to do their part to protect the information and systems. The financial industry itself acknowledges the obligation of the companies to conduct appropriate due diligence and security reviews before allowing other companies or individuals to access this data.

For financial companies to claim that they’re doing the very best they can is like a storage company that tells its customers that it has a secure fence, security alarms, and 24-hour on-site guards, but has a break-in because the guard left to go the neighborhood pub, and left the gate open and the alarm off. If your stuff is stolen, the individual burglar is at fault, but the company and the security-violating guard are also in trouble.

Aren’t the financial companies that have this data and systems legally required to ensure its security?

LW: Yes, the financial companies are legally required to protect this information. There are many laws and regulations that impose these requirements. (The particular laws and regulations will vary, according to the industry, the type of company, and the type of information.) But the gap that I’m describing arises because many companies, and other stakeholders, assume that the companies are meeting the safety standards because they spend a lot of shareholder money on security.

The companies themselves, not to mention the regulators and the other parties concerned, do not understand that these gaps exist, or how to find and fix them. It has not been well explained because, until very recently, almost nobody connected with the financial industry had any appetite for refusing to greenlight risky deals – they concentrated on volume and speed of the deal transactions. This approach has created the ‘credit default swap’ of sensitive information.

How does this gap happen?

LW: Many of these gaps happen in the deal-making and deal-managing process. The financial industry is well aware of the many laws, regulations, and safety standards, and has been for years. The industry trade groups, and the companies themselves, specify that the safety reviews are supposed to be completed before any deal is done, if that deal involves any access to sensitive systems and data. Think of this as a requirement in the aviation industry that safety checks are supposed to be completed before a plane takes off. That does not mean that the crew does not keep an eye on things during the flight, but the plane is not supposed to leave the ground until it’s been checked and cleared by experts.

Now, what happens a lot in the financial industry is that a project is pushed along, and a deal is approved, giving another company access to sensitive data, before the safety reviews are completed and the shortcomings addressed. That is like putting a plane in the air before completing the safety checks, for no reason other than ‘we need to meet a schedule’ or ‘the safety checks take too much time’.

The deal-making and contract function should be one of the strongest and most effective control points for the industry – it is the last best chance to meet these safety standards before the ‘deal plane’ takes off. Unfortunately, because the financial industry has focused on volume and speed of deals, it is, in my experience, one of the weakest, with the deals frequently done by teams who do not understand the safety standards, or even the verbiage of the contracts.

Many in the financial industry treated this due diligence and deal function as a paperpushing drill to be done as cheaply and quickly as possible. That’s like having a plane checked out by an inspector who not only is not qualified to verify aircraft safety, but literally does not know what the words on the safety checklist mean.

How do you know about this?

LW: I managed deals, involving sensitive systems and data, for three international financial organizations. The subsidiaries of these global organizations included banks, mortgage companies, insurance, financial advisors, and credit cards. I also have many colleagues with experience in other global financial companies. This is an enormous and industry-wide problem that demands attention.

Well, if you worked in the financial industry, and now you’re saying the industry is not doing its job, aren’t you changing sides?

LW: I have always worked to secure sensitive information and systems, including in my work with three large international financial companies. That work involved knowing how to find and fix these problems, which was not a common skill in an industry that was paid on volume and speed of its deals. Sometimes it also involved refusing to greenlight projects until the appropriate security protections were in place. While that work was much appreciated by the control teams, like information security, compliance, and corporate governance experts, it was sometimes not popular with teams that wanted to rush projects through without taking time for the necessary precautions.

So I now work to educate the multiple stakeholders that this is a huge security hole, but it’s fixable – I’ve done it.

Why do you care so much about this? What’s in it for you?

LW: As it turns out, my entire career, beginning with my first U.S. Army job in Military Intelligence, has been about the protection and appropriate distribution of sensitive data. In my units, people were prepared to die to protect highly sensitive systems, the compromise of which could cause grave harm to our security and our people. It was unbelievable to me that some in the financial industry failed to protect sensitive information, just because they found it inconvenient, or because extra time and due diligence on a project might delay a promotion or payment of a bonus.

Given a choice between signing off on reckless manager decisions, or protecting our sensitive information, which means protecting our security, our customers and our shareholders, I have to side with protecting this data.

When you describe these gaps and how they happen, is this real-world information?

LW: The descriptions of these gaps are based on real-world, hands-on experience, not theory. I am not interested in enabling new data thieves; I want to help educate, so that the security holes can be found and fixed before there’s a security breach. If I know of specific weaknesses in a company’s system, I believe that it’s appropriate to first notify that company so that they can take proactive protective measures, whether with our team or with someone else. But even when I publicly discuss typical scenarios at an extrapolated level without naming the company, these examples are based on facts that I and my colleagues have witnessed first-hand.

What advice can you give companies that aren’t sure whether they are exposed?

LW: Many companies think that they have everything covered, because they have internal or external auditors, or big consulting companies, or other teams that have been trying for years to address security. But my colleagues and I have identified these gaps, even in some of the largest companies in the world that spend enormous amounts of shareholder money on security. In fact, the problem is probably worse in a larger company, because it’s more difficult for various teams to coordinate information and react quickly to address gaps. I can attest that we have identified significant security gaps that had been missed for years, even a decade or longer, by the internal and external teams at some of the largest companies in the industry.

What advice can you give companies that are sure they have this problem handled?

LW: Firstly, many financial companies assume that, because they spend a lot of time and money on security, they must have it covered. That assumption may prove fatal.

For companies that choose to assume that they have this covered, even after this widespread but unrecognized risk has been explained, my only advice is: Don’t have a breach.

Don’t have an unhappy worker with a flash drive; don’t have a contractor or subcontractor who wants to use this data for harmful purposes; don’t have your data being accessed by anyone that you don’t know; don’t have anyone working in your data centers or accessing them remotely unless you know about and monitor it; don’t have any gaps in any of the products or services anywhere in your data chain. Don’t make any mistakes in what you say to consumers, customers, regulators, investors, or companies with whom you do business.

If you’re still sure you have it covered – Don’t Have A Breach.

The author gives permission to link, post, distribute, or reference this article for any lawful purpose, provided attribution is made to the author and Information-Security-Resources.com.

By Laura Wilson, Information-Security-Resources.com Corporate Liability Editor. Laura is a business consultant and an advocate for information security, consumer protection, long-term shareholder value, and better management decisions. Her specialty is finding and fixing risks and threats to sensitive data. Her experience includes international banking, credit card, and mortgage companies, venture capital portfolio companies, and software and technology providers. She practiced law in Silicon Valley during the tech boom and meltdown, handling corporate governance and information protection.

Article Source:http://www.articlesbase.com/cyber-law-articles/facing-the-information-security-hole-in-2009-741221.html

OSA Technorati Tags: Class Action Attorneys, Consumer Product Safety, Corporate Governance, Corporate Lawyers, Critical Systems, Debit And Credit, Employment Documents, Financial Accounts, Financial Debacle, Global Homeland, Information Security Breach, Legal Paperwork, Officer Liability, Privacy Advocates, Regulatory Experts, Security Breaches, Security Experts, Security Hole, Security Issue, Security Threat

Although the process of website development becomes longer in proportion to the number of staff and departments that a manager uses, each worker nevertheless now feels more connected to the creation of the website. Planned objectives and goals will aid the web manager figure out and get a grasp on the resources required to finalize these plans.

Planned objectives and goals will aid the web manager figure out and get a grasp on the resources required to finalize these plans.

Creating a presence for your company online and offline is vital to the success of your business. In order to make this happen, you need to use the right tools to get the job done.