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Why else would Google buy YouTube? »

Networking and expression ó that sums up most of the activity thatís done on the internet today. Itís no more just an information powerhouse. And if the increasing number of social networking sites marks the former, the growing number of blogs across the webspace confirms the latter. Blogs, which till a couple of years ago were assumed to be something meant only for the geeks, have now become mainstream. And social networking sites like MySpace, YouTube and Facebook have been the outstanding success stories of 2006. Why else would Google buy YouTube for $1.65 billion?

In fact, one high point of internet in 2006 has been the rise of social networking sites. There was a strong growth in existing web 2.0 networks like Flickr and del.icio.us. Googleís Orkut too is a hot favourite among youngsters: Over 100,000 users within 48 hours of launch, while MySpace has over 125,000,000 users. Itís so, so hot that we now have close to a dozen social networking sites focused on India: yaari.com, minglebox.com, zhoom.com, DesiMartini.com and humsubka.com, to name a few.

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