Multi Shopping Carts Drop Ship Factor
By OSAblogger on Nov 2, 2009 in Website Security
Drop shippers are a useful bunch. There are quite a few positives that come along with getting reliable drop shippers. This is especially true for new merchants who lack the space (and money) to store products and the manpower to handle packing and shipping arrangements. Some more established multi vendor shopping cart names already contribute integration with at least one drop shipper. ecommerce web hosting carts integration is unique, though. One important thing to be aware of though, is that the shopping cart costs is usually separate from the fees for the drop shipping service.
A list of things you should consider before deciding a drop shipper. These problems should be addressed early in order to help prevent problems later…
If you are going to make use of the services of drop shippers, you have to find out that they are the supply chain to your business. You can either source your own drop shipper(s) or opt for one that is integrated with your multi vendor shopping carts provider. Suffice to say, the drop shipper you pick should not only be reliable but competitive and trustworthy as well. Along with these 3 characteristics, here are some aspects that you would do well to consider:
Inventory
A product needs to be in stock in order for you to make a sale. Suffice to say, healthy and consistent inventory levels are essential. Therefore, stock information needs to be up-to-date (real-time) and exact.
As such, product information presented by drop shippers (to be displayed on the product page) should be sufficient and specific. The reason being you do not have access to the physical products and so will not be privy to any information save that which is presented by the drop shipper. Commonly requested information: availability of material used, alternative colors, dimensions and weight.
Price
A competitive drop ship price (very close to wholesale, preferably) is the key to selling at higher margins. Ensure that, you need to take into account competitors’ pricing before you can ascertain on your own. You should also factor in possible future discounts into your pricing calculations.
Just like inventory levels, product prices should be consistent.
Variety
It sounds cliched but variety is the spice of life. A good drop shipper should have a potential database of drop ship products. A person may only buy one T-shirt if a variety of sizes are available, but he/she may buy more if the T-shirt comes in various colors as well. Psychologically speaking, it also supports a buyer make up their mind by doing a quick comparison.
Return Policy
You have to understand that your drop shipper’s return policy automatically becomes your return policy. Have a close look at your drop shippers’ return policies and make sure they are reasonable before you decide to adopt them. If you agree to their policies, make sure you fully express these return policies to your customers on your Terms & Conditions, Shipping or Return Policy or FAQ pages.
Customer Support
The best drop shippers get back to you within 1 business day, 2 at the most. In some cases things do go wrong, even with the best drop shippers, such as an item being delivered in the wrong quantity, or perhaps in the wrong color. When something like this happens, it is vital that the situation be fixed in as short a time as possible. A simple response time is vital. The faster you hear back from your drop shipper, the relatively fast you can interact the latest situation to your customer in turn.
Written by: OSAblogger / Bill Wardell - Please Read Our Latest OSA eZine Edition
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